package design

Seedlings is an eco-friendly brand, dedicated to providing quality seeds to home gardeners. Seedlings was in desperate need of a brand and product packaging that would stand out from the crowd and communicate a high level of quality to potential customers. The whimsical pattern highlights the organic nature of the seeds and provides an eye-catching hook to tie the different products together. The use of bold color makes the package stand out amongst competitors and helps make the contents of the seed packets obvious, even from a distance.